I created these print & digital posters as concept work to advertise two music festivals curated by Spotify—Altar, the home of alternative electronic music & Who We Be, featuring Hip-hop, Grime and Afrobeats music artists.

I wanted to create a design motif that could be used across Spotify’s branding, while giving each festival it’s own unique feel. I adapted the fonts and used different colour schemes to reflect the style of music each poster was representing.

The animated backgrounds were created in Cinema 4D which allowed me to pull different frames for the static posters, providing me with a vast range of abstract backgrounds to use.